Author Archives: Sally Cooper Smith

Pinterest Best Practices

This month’s blog is a contribution from Julia Duvall, Account Services Coordinator at Cooper Smith & Company.   I love Pinterest. I find browsing on “Pinny” or “Pinster”, as I like to call it, to be such a pleasant experience. The user interface is seamless, to the point that each click feels native and intuitive. I […]

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Hashtag Hate Mail

  Have you noticed how hashtags seem to be how all the cool kids are posting? Status updates, Instagram posts and tweets end with hashtags meant to clue the reader into the mood or meaning behind a post. Such hashtags are called asides—and in my opinion, they are way overused. For instance this week, a friend […]

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Courting the superconsumer

I love the Harvard Business Review and getting time to read it is my guilty pleasure. This month when I had some time on a business retreat to catch up this article caught my eye. I share an excerpt of it for you here.   From the March 2014 Harvard Business Review Make Your Best […]

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